Property portal OnTheMarket has announced the launch of its new property video tours amid the Covid-19 pandemic.
The new filter, which allows customers to visit properties virtually, either through a virtual 3D tour or a video tour, is undertaken by an agent or owner used as part of the listing.
The news comes as other estate agents have also introduced online viewing options such as Fine and Country, which launched its virtual viewing tool last month.
It said that the option will further assist agents in putting together video viewings and gaining greater exposure on their listings, amid the coronavirus outbreak.
Helen Whiteley, commercial director of OnTheMarket, said: “During analysis of OnTheMarket’s data, we found that users who engaged with a video were over 200% more likely to send an enquiry.
“The latest government advice encourages property-seekers to use virtual viewings wherever possible. In the current market, we believe these viewing tools have never been more valuable.”
Virtual tours and videos can be accessed via the navigation bar on each full property details page and videos can also be added at the end of the photo carousel.